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When your ad testing strategy is just plain wrong

83 0 15 Oct 2018

Rigorously testing your ads is a good thing… unless you’re testing the wrong things and tweaking your campaigns based on flawed conclusions.

Please visit Search Engine Land for the full article.

The future of negative SEO, Part 6

104 0 14 Oct 2018

Now that you know how to identify, prevent, stop and recover from a Negative SEO attack, here’s a look toward possible future threats you should arm yourself to fight.

Please visit Search Engine Land for the full article.

DuckDuckGo reaches 30 million queries per day

106 0 14 Oct 2018

DuckDuckGo, the privacy focused search engine, keeps growing steadily.

Please visit Search Engine Land for the full article.

Google and Salesforce integration: Bringing customers and brands closer together

98 0 14 Oct 2018

Live Webinar: Tuesday, October 23, at 1:00 PM ET (10:00 AM PT)

Please visit Search Engine Land for the full article.

Loose match types, bid-caching, and getting what you pay for in digital marketing

74 0 13 Oct 2018

When a lack of advertiser control — whatever the platform’s motives — results in unintended purchases, trust inevitably erodes.

Please visit Search Engine Land for the full article.

SearchCap: DuckDuckGo growth, Voice search and Salesforce tools

67 0 13 Oct 2018

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

Native ad test in Google Discover feeds gets a new look

91 0 13 Oct 2018

The ads reflect the new design of Google Discover, previously known as Google Feed.

Please visit Search Engine Land for the full article.

Google tests showing clipboard icons next to search suggestions for recipes queries

75 0 12 Oct 2018

Google is experimenting with a new recipe clipboard feature, what it does and how it works is unknown right now.

Please visit Search Engine Land for the full article.

SearchCap: Google recipe clipboards, ad testing and negative SEO

71 0 12 Oct 2018

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

Voice search isn’t the next big disrupter, conversational AI Is

70 0 12 Oct 2018

Virtual assistants and chatbots are opening up a whole new world for marketers, and voice search is just the beginning.

Please visit Search Engine Land for the full article.


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